Street collective, KERB, has announced the launch of its first permanent “bricks and mortar” site, in the centre of north London’s Camden Market. Described as “A hidden gem” — the new market will be located adjacent to to their existing 34 trader set up already in Camden. The difference? This one gives Londoners and tourists a street food offering that can be experienced indoors, with “great coffee, beers, wine and cocktails on tap” plus special, one-off trader takeovers on selected evenings.
It is also described on KERB’s website as a “testing ground” — “A chance for us to grow the opportunities we bring to our traders and customers through beer pairings, supper clubs and smaller private events. And develop our sustainability practices too.”
Specifically on the last point, the organisers say they will: reward anyone who brings re-usable hot drink vessels into KERB Counter; trumpet a no straw policy; provide kegged (rather than bottled) wine and work with Bibendum (the wine importer, not restaurant) to use sustainable vineyards as well as the Sussex-based English winemaker, Chapel Down for local wines.
“Many of our traders have aspirations to open their own bricks and mortar spots and we are always looking for new ways of helping them do this, as well as looking to bring something different to Londoners. KERB Counter provides us with the ability to do both and Camden is ripe for it,” said Alison O’ Reilly, KERB’s head of marketing.
KERB was established by Petra Barran in 2012; the brand celebrated its fifth birthday earlier this year.
In other street food news from this weekend, the founder and organiser of Street Feast’s Winterville pop-up announced on Twitter that 15,504 people attended the opening night on Saturday.
KERB Counter will be open Monday, Tuesday: 8am – 7pm; Wednesday — Friday: 8am – 11pm; Saturday: 10am – 11pm; and Sunday: 10am – 7pm.