Flesh & Buns, the fast casual Japanese (meat and bao) restaurant brand created by Ross Shonhan — who worked previously at Nobu and Zuma, and who created the ramen restaurant chain Bone Daddies — appears to have acquired a second central London site, on Berners Street in Fitzrovia.
A notice of application for premises license seen by Eater London affixed to the Copyright Building development on Berners Street, says: “Notice is given that Bone Daddies Ltd [the parent company] has applied to Westminster City Council on 19th November 2017 for the grant of premises license to use the premises at Flesh & Buns, Unit 1, Copywright Building, 25–33 Berners Street W1...”
It is thought the restaurant which will be a seven day a week operation and is due to open in the new year, is moving into a site that approximately 5000 sq ft.
The original and only Flesh & Buns restaurant is on Earlham Street in Seven Dials; there are currently six Bone Daddies ramen branches in London (though the Victoria site in the Nova development is yet to open), together with a “Western-style” izakaya restaurant called Shackfuyu on Old Compton Street in Soho.
It is becoming increasingly apparent that as site premiums and rents in Soho — on the other side of Oxford Street — become unsustainable for the majority of operators, Fitzrovia is a more appealing destination. Next year Quique Dacosta will launch a paella restaurant, alongside a sixth location for Ottolenghi and Thai-import Greyhound Cafe, who has announced it will launch its first London outpost in the neighbourhood.