Shoreditch will welcome another vegan restaurant, called Genesis, in September.
Opening on Commercial Street, Genesis will travel the globe with its vegan dishes. It promises “the Indian street food snack of aloo tikka chaat,” a malapropism of the popular north Indian, Pakistani, and Bangladeshi potato and onion cake aloo tikki chaat (the restaurant has clarified that this is what will be served.) There is also an American Woman burger, which, yes — good question.
The cornerstone of the operation is the word organic, specifically, its certification: The restaurant has managed to receive the Soil Association’s “organic served here” accreditation before opening. That menu “is inspired by extensive travels,” so adds shawarma from the Levant, unexpectedly specific Tel Aviv Cauliflower and char kuey teow from Malaysia to the Indian subcontinent and American mainland. There’s a kale caesar salad, which is a weaker pun than the quail caesar at Cora Pearl, and there’s kimchi too. A trio of global hotdogs — Bánh Mì Dog; Bombay Dog and New York Dog — add to the general gap year vibe.
Soft serve, dairy-free ice cream with “whimsical toppings” will finish up a meal taken in “a striking design that incorporates pastel pink tiles, marble, copper detailing, neon signage, and original graphic artwork on the floor and walls.” London’s vegan restaurants have a new member: these are the generations of the heavens and the earth.