As first reported by Big Hospitality, the Essex shopping centre site will be the popular American burger restaurant’s tenth site in the U.K.
As is standard across all restaurants, the brand will serve the Shack Burger, which when customised, is one of the best burgers in London, the Shack Meister, and Smoke Shack, in “addition to special menu items that can only be found at the Shake Shack Lakeside Shack.” It is customary for the group to introduce exclusive items at each new restaurant.
Shake Shack first launched in the U.K., in Covent Garden’s piazza, in 2013, and has expanded at a comparatively steady pace, in comparison to the likes of competitors Five Guys (which first launched in the U.K. on the same day in 2013, and which now operates nearly 100 sites across the country.)
Shake Shack has one site in Cardiff, the Welsh capital, as well as on Tottenham Court Road, in Holborn, Leicester Square, the City, Nova Victoria, Westfield in Stratford, and Canary Wharf.
The Essex restaurant will be located in the Eatery on level 3 of the centre (Unit 413 and 414 , West Thurrock, Essex, RM20 2ZJ).